Research & InsIght
We uncover meaningful insights that improve events experiences and drive growth.
From getting to know your audience to understanding your brand’s position in the wider market – we deliver actionable research that helps you get more from your events.
We can support you with:
Audience research
Using quantitative and qualitative methods, we bring you closer to your audiences. Learn who they are, what motivates them to engage with your brand, and how they feel about you.
Wider market analysis
As mass participation experts, we know the market better than anyone else. We can help you spot trends, understand your position against competitors and prepare for the future.
Post-event analysis
We bring an external perspective to evaluating your events. We can help you understand what’s working, and what isn’t, so that you can improve your events year-on-year.