Santander

How to activate a corporate partnership?

THE OPPORTUNITY

Santander and their partner Alzheimer’s Society were looking to create and produce a mass fundraising event in September 2021.

We initially created an event concept and unique identity for the project which was focussed on bringing colleagues back together in a safe environment for a fun fundraising event.

This will ultimately support the Santander and Alzheimerā€™s Society partnership, and raise awareness and funds forĀ  Alzheimerā€™s Society.

THE HIGHLIGHTS

We facilitated an initial strategy workshops to create the event concept, as well as also developing and producing creative assets and a template for participants to complete the challenge in a safe way.

Launched last summer, the event took place during September 2021 meeting its fundraising target.  

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