Menu
British Heart Foundation have had huge success with their mass-participation campaigns over the last few years but were looking to understand the potential for future growth and development in a changing market.
We developed a segmentation of the mass-participation market, grounded in both qualitative and quantitative insight, as well as our market expertise. After overlaying the British Heart Foundation mass-participation audience onto this segmentation we were able to identify key opportunities for future growth.
This work dovetailed into writing a five-year strategy for the British Heart Foundation mass-participation team which we’re excited to see implemented.If you need to engage, inspire and motivate your audience or want to get more out of your existing mass participation events and would like to talk to one of our team, please drop us a line on:
Massive, all rights reserved. Massive (uk) ltd. Registered in England and Wales. Privacy Policy
Company no. 8714430, VAT no. 1966 35 366, Registered address: Leigh House, 28-32 St. Pauls Street, Leeds, England, LS1 2JT
